ZeMKI Mitglied Prof. Dr. Andreas Hepp hat gemeinsam mit Göran Bolin, Andrea L. Guzman und Wiebke Loosen eine Sonderausgabe zu “Mediatization and Human Machine Communication” in der Zeitschrift Human-Machine Communication veröffentlicht. Die Ausgabe umfasst eine Auswahl von fünf Artikeln, die letztes Jahr mittels eines Call for Papers eingereicht wurden. Das Editorial bietet einen Überblick über die untersuchten Schlüsselthemen der Ausgabe und hebt die Überschneidung von Human Machine Communication (HMC) und Mediatisierung hervor.


Abstract des Editorials:

As research fields, mediatization and Human-Machine Communication (HMC) have distinct historical trajectories. While mediatization research is concerned with the fundamental interrelation between the transformation of media and communications and cultural and societal changes, the much younger field of HMC delves into human meaning-making in interactions with machines. However, the recent wave of “deep mediatization,” characterized by an increasing emphasis on general communicative automation and the rise of communicative AI, highlights a shared interest in technology’s role within human interaction. This introductory article examines the trajectories of both fields, demonstrating how mediatization research “zooms out” from overarching questions of societal and cultural transformations, while HMC tends to “zoom in” to approach the concrete situatedness of the interaction between humans and machines. It is argued that we need to combine both perspectives to better understand how the automation of communication transforms the social construction of culture and society. This article offers an overview of the key themes explored in this thematic issue, highlighting the productive intersection of HMC and mediatization within each article. Additionally, it identifies potential avenues for future research emerging from this fruitful intersection.


Die Beiträge:

  • Christian Katzenbach, Christian Pentzold, and Paloma Viejo Otero“Smoothing Out Smart Tech’s Rough Edges: Imperfect Automation and the Human Fix”
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  • Giovanna Mascheroni“A New Family Member or Just Another Digital Interface? Smart Speakers in the Lives of Families with Young Children”
    Zum Artikel
  • Göran Bolin“Communicative AI and Techno-Semiotic Mediatization: Understanding the Communicative Role of the Machine”
    Zum Artikel
  • Simone Natale and Iliana Depounti: “Artificial Sociality”
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  • Leopoldina Fortunati, Autumn P. Edwards, and Chad Edwards“The Perturbing Mediatization of Voice-based Virtual Assistants: The Case of Alexa”
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